I Second That Emotion – the Role Emotion Plays in Branding
There was recently an interesting Twitter post by online marketing guru Kim Garst: “Inspiration is the number one most shared type of content across every social...
26 April, 2019
Blog
Why Your Business Needs Mobile Marketing
The Consumer Technology Association tells us that, worldwide, more people own a cell phone than a toothbrush. So if you sell toothbrushes and have been...
19 April, 2019
Improve Your Conversion Rates with Animated Videos
If your idea of animation involves Saturday morning cartoon shows, welcome to the world of animated marketing videos! Fast-paced, informative and fascinating, these brief productions...
12 April, 2019
How a Mobile Wallet Can Help Your Business
Is your business ready for the future of pay? The buzz about mobile wallets is getting louder every day, and those who reach for the...
05 April, 2019
What’s Your Sender Score? How to Improve Your Email Sender Reputation!
You want your business to have a good reputation, and do everything possible to ensure it does. You’re ethical, deliver a quality product or service...
21 March, 2019
Why Your Website Needs to be ADA Compliant
Aside from the occasional Luddite, most people conduct many vital activities of daily life online. The ability to make full use of websites is essential...
14 March, 2019
The Bottom Line About Online Reputation Management
Every business wants to know what its customers are saying about it. From positive feedback to the not-so positive, being attuned to customer sentiment is...
08 March, 2019
Should You Start a Podcast for Your Business?
Everybody’s talking about podcasts, and it seems everybody’s also launching their own. Even House Hunters featured an episode about podcasting friends who bought a house...
28 February, 2019
Digital Marketing for Online Education & Training
The future of education is online. Old-school colleges and universities now offer online undergraduate and graduate programs; “born digital” schools give adults the opportunity to...
21 February, 2019
Why Your Website Needs to Rank on Every Search Engine – The Awful Truth
For most people in the Western hemisphere, Google may as well be the only search engine in existence. According to extensive research by digital intelligence...
15 February, 2019