The Bottom Line About Online Reputation Management
Every business wants to know what its customers are saying about it. From positive feedback to the not-so positive, being attuned to customer sentiment is...
08 March, 2019
Blog
Should You Start a Podcast for Your Business?
Everybody’s talking about podcasts, and it seems everybody’s also launching their own. Even House Hunters featured an episode about podcasting friends who bought a house...
28 February, 2019
Digital Marketing for Online Education & Training
The future of education is online. Old-school colleges and universities now offer online undergraduate and graduate programs; “born digital” schools give adults the opportunity to...
21 February, 2019
Why Your Website Needs to Rank on Every Search Engine – The Awful Truth
For most people in the Western hemisphere, Google may as well be the only search engine in existence. According to extensive research by digital intelligence...
15 February, 2019
Elements of a Great Landing Page
A website, like love, is a many-splendored thing. Each page serves a different purpose for your company’s online presence. For example: informational pages, category pages,...
08 February, 2019
How to Write Fascinating Content About a Boring Industry
Is your brand or industry boring? Of course not – even if your company manufactures an obscure part used only by tractor manufacturers. It’s most...
01 February, 2019
The Importance of Backlinks in SEO – What You Need to Know
Everybody wants their website to rank on the first page of search results, just like everybody wants a front row seat at the Super Bowl....
25 January, 2019
The Importance of Website Maintenance
Remember the classic prank phone call, “Is your refrigerator running?” Today’s version would be, “Is your website running?” Only the comeback to a reply of...
18 January, 2019
Is Instagram Right for Your Business? The answer may surprise you!
Once considered the realm of selfie-obsessed millennials, Instagram has become a power player for brands looking to increase their clout. Since its purchase by Facebook...
11 January, 2019
Google AMPs Up Speed and Performance and Ups the Ante for the Web
It’s a mobile-first world. It’s also – let’s admit it – a Google-first world. In fact, Google’s recently instituted mobile-first indexing uses mobile content for...
09 January, 2019